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Business advice & writing since 2015

Notes from thirty-five years
in business.

Short, honest essays on running a business, surviving early years, raising prices, hiring people, and protecting your peace of mind. Written by Vathani Ariyam, updated weekly.

01
Entrepreneurship · 12 May 2026

What made me fall in love with business?

After thirty-five years working in the accounting sector, the one thing I keep coming back to is this: business is the most honest mirror you will ever look into.

Vathani A. 4 min
02
Mindset · 08 May 2026

Two important things in life.

Most of what we obsess over in our twenties and thirties turns out to be background noise. Here are the two things I wish I had taken more seriously, earlier.

Vathani A. 5 min
03
Entrepreneurship · 02 May 2026

Are 60 years old too late to start a successful business?

A reader asked me this last week and the question deserves a serious answer, not a motivational one. Here's what experience teaches.

Vathani A. 6 min
04
Business Skills · 24 Apr 2026

Does business mean building relationships?

Every transaction in a business is a relationship in disguise. The companies that forget that one fact tend to be the ones that quietly disappear.

Vathani A. 4 min
05
Personal Growth · 17 Apr 2026

How to stop being shy?

Shyness is not a personality trait you have to accept forever. Here are the small, daily practices that helped me overcome it as a young accountant.

Vathani A. 7 min
06
Business Skills · 11 Apr 2026

How do you establish yourself as an expert?

Expertise is built quietly, over years, in the work nobody applauds you for. The rest is marketing — and marketing alone can't fake the foundation.

Vathani A. 5 min
07
Business Advice · 04 Apr 2026

Signs of a sinking business.

After three decades of small-business consultancy, I have learned to read the early-warning signs. They're almost always financial — but they always start as cultural.

Vathani A. 6 min
08
Entrepreneurship · 28 Mar 2026

Can I start a business with no money?

Yes — but the version of "no money" that works is very different from the version most people imagine. Here's the honest playbook.

Vathani A. 5 min
09
Side Hustles · 21 Mar 2026

Are you tired of your 9-5 job?

Before you quit, build the thing on the side. Before you build the thing on the side, do these four small things first. They take a week. They change everything.

Vathani A. 5 min
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